Audi is strengthening its digital ecosystem with the relaunch of the myAudi app. Featuring a fresh, clean design across all touchpoints, the app makes accessing Audi’s digital services even smarter and easier. The adaptive AI assistant can access the logbook and help answer technical questions about the car. The integrated digital key is an especially convenient function: your car key is always with you – on your smartphone or smartwatch – so your physical key can stay at home. Popular features like the optimized route planner continue to offer improved service and a better overall user experience.

The redesigned myAudi app introduces a fresh, clean look and, for the first time, connects all touchpoints – app, vehicle, and web – into a seamless and unified experience. Users benefit from an intuitive and connected interface that reflects Audi’s premium brand identity. 

Debut of AI assistant

The relaunched myAudi app features artificial intelligence for the first time. Powered by ChatGPT and co-developed by CARIAD and Audi, the integrated AI assistant helps answer questions from the onboard manual. A new shopping tab provides product recommendations tailored to the specific vehicle model – for both digital services and physical products.

Familiar features now smarter and more user-friendly

In addition to new capabilities, the app continues to offer access to many familiar tools, like the digital key. It allows users to lock, unlock, and even start their vehicle directly from their smartphone or smartwatch. The physical car key can simply stay at home.

Another advantage is that the app becomes a smart companion for drivers of electric vehicles. It enables users to manage charging schedules, Plug & Charge functionality, and range displays. It also supports battery preconditioning for selected models. With the improved route planner, users have even easier access to their charging station data and can plan charging stops from the comfort of home. With just a few clicks, a planned route can be sent directly to the vehicle.

myAudi app: long-term strategic digitalization

The newly enhanced myAudi app serves as the gateway to Audi’s digital ecosystem. It is continuously being developed and expanded with new features. The goal is to make digital mobility as simple and convenient as possible for Audi customers.

The updated app is now available for download in the Apple App Store and Google Play Store. The myAudi app is already available in over 50 markets – from Europe to the Pacific region. Additional markets including Brazil, Saudi Arabia, Qatar, Kuwait, Bahrain, and Oman will follow soon.

Article source: www.audi-mediacenter.com

The overall victory and six further titles for the Audi RS 3 LMS in TCR Italy, plus additional titles with this touring car and the GT3 and GT4 models of the Audi R8 LMS, represent broad success for the customer teams. This brings the total number of titles won by Audi Sport customer racing since 2009 to 573. So far, the Audi teams have contributed to 28 successful championship decisions this year alone.

Audi RS 3 LMS (TCR)

Success story in Italy: Once again, the Audi RS 3 LMS was in a class of its own in Italian touring car racing. The compact Audi won no fewer than seven titles in various classes of the TCR Italy at the finale, including the overall title for the third time in a row after Nicolas Taylor successfully defended his title from the previous year. Starting from fourth place at Misano, finishing second in the first race behind a Hyundai was sufficient for the Canadian to secure the coveted title one day before the end of the season. Three days after his 20th birthday, the young driver from PMA Motorsport relegated Nicola Baldan from Aikoa Racing to third place. Baldan was Taylor’s toughest opponent in the title fight, starting the race from ninth place and also driving an Audi RS 3 LMS. In Sunday’s race, the newly crowned champion Taylor secured his fifth victory of the season, which also meant that his team, PMA Motorsport, won the team title. Baldan once again finished in third place, making him the runner-up in the championship. Audi also performed well in various classes: Denis Babuin won the Master classification in the first race with Planet Motorsport and finished second on Sunday, making him the best driver of the year in this classification. Sandro Pelatti from PMA Motorsport finished third in both races in this class. In the Rookie category, Carlo Alberto Bocca from BF Motorsport was the best participant in both sprints and thus also won the annual classification. Nicolas Taylor was twice the best “Under 25” driver and thus in addition to the overall classification also won this age group in the championship. The TCR Italy DSG for race cars with dual-clutch transmissions also held its final race at Misano. Andrea Palazzo from Aikoa Racing was the best Audi driver in third place in the first race, while Gustavo Sandrucci from Casals Motorsport won the second sprint and, as on the previous day, the Master classification. Sandrucci thus won the Coppa Nazionale TCR Italy DSG Master in the Audi RS 3 LMS. His teammate Sebastian Gavazza was also the third-best “Under 25” driver on Sunday. Another title went to Carlotta Fedeli, who won the Trofeo Nazionale TCR Italy DSG Femminile in the RC Motorsport Audi ahead of Seda Kaçan from Texaco Team AMS. The Audi RS 3 LMS was successful in two classes at the final round of the Nürburgring Langstrecken-Serie. In the TCR classification, Goroyan RT by sharky-racing with Danny Brink/Artur Goroyan/Oleg Kvitka/Roman Mavlanov finished as winners with a 1.52-minute lead over the Audi from Møller Bil Motorsport with Anders Lindstad/Kenneth Østvold/Håkon Schjærin. The winning Audi with the number 777 thus clinched the TCR class of the 2025 KW Team Trophy ahead of the Audi from Møller Bil Motorsport. Danny Brink and Artur Goroyan are also the winners of the TCR class in the 2025 NLS class winners trophy ahead of Håkon Schjærin. Max Kruse Racing won the AT3 class in the race with Timo Hochwind/Max Kruse/Nico Otto, finishing two laps ahead. For former professional soccer player Kruse, it was his first outing in an Audi, having previously competed in NLS races in another TCR race car. This Audi with start number 10 also secured the team the season victory in the AT3 class of the 2025 KW Team Trophy ahead of its sister car with number 333. Timo Hochwind also won the AT3 category of the 2025 NLS class winners trophy ahead of Jasmin Preisig. Audi finished the IMSA Michelin Pilot Challenge as the second-best brand. In the final race at Road Atlanta, Canadians Sam Baker and James Vance finished third for Team Baker Racing as the best drivers in an Audi RS 3 LMS. This puts Audi behind Hyundai and ahead of Honda and Cupra in the final standings after ten races. The Belcar Endurance Championship also held its final race. In the fifth round at Zolder, Olivier Bertels/Nick van Pelt in the VP-Racing Audi RS 3 LMS secured their fourth class victory of the year in the SuperSport category after 74 laps. The driver duo thus won the title in their class and finished second overall in the championship. This success brought the total number of championship titles won by the two generations of the Audi RS 3 LMS to 161 worldwide since the program began at the end of 2016. The Audi RS 3 LMS achieved several podium finishes in German club racing as well. In the sixth round of the Cup- und Tourenwagen-Trophy at the Nürburgring, Manfred Lewe finished second in both sprints in his class. In the first race, third place went to Michael Haager in another Audi. In TCR México, the Audi RS 3 LMS finished second and third in the sixth event, the longest race of the year. In the 24-hour race at the Autódromo Hermanos Rodríguez, RE Motorsports 2 with Axel Matus/Nico Rivas/Esteban Roche/Fabian Welter finished second, 1.02 minutes behind. Third place went to the Apycsa Racing Team with Jorge Abed/Yusif Abed/Omar Chávez/Rubén Rovelo.

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The Audi Concept C represents the future of Audi. With its unmistakable design language, it offers a preview of future models and a new interior experience. It is the first manifestation of the new design philosophy and embodies the four principles of clarity, emotional appeal, technical excellence, and intelligent design. And thanks to its road approval, these qualities can be experienced from behind the wheel.

The Audi Concept C made its debut in Milan in early September, followed soon after by an appearance at a unique stand at the IAA in Munich. The all-electric roadster impressed with its unmistakable combination of clarity, technology, intelligence, and emotion – Audi’s four new design principles.

The street-legal concept vehicle offers a preview of a future production model – a breathtaking all-electric sports car with exceptional driving dynamics that puts design, speed, and emotion at its core. Like the Concept C, the production version will seamlessly blend the thrill of open-top driving with the elegance of a hardtop.

With its proportions, surfaces and details, the Concept C establishes a bold and unmistakable identity that will play a defining role in shaping Audi’s future. The interior of the vehicle showcases quality craftsmanship with its perfectly curated materials and colors. These materials not only shape the space – they create experiences: tactile, visual, and emotional. The interplay of design, aesthetics, and control elements appeals to all the senses.

The interior of the Audi Concept C achieves a unique symbiosis of technology and emotion. Subtly integrated technology ensures an intuitive user experience, with every physical control crafted to deliver high mechanical quality and a refined sound – the signature “Audi click.” With haptic control elements on the steering wheel and in the center console, the design also emphasizes clarity and precision when it comes to operation. Digital elements are always close by, yet never dominant. A foldable 10.4-inch display remains hidden until activated, preserving a calm and uncluttered interior. Information appears only when needed – seamlessly and in context.

Bold leaps in innovation and cutting-edge technology, combined with an uncompromising focus on design, are an integral part of Audi’s DNA. Many of the brand’s legendary models – including sports cars like the TT, R8, RS 6 (C6, 2004), and the Auto Union Type C racing car – embody this combination. The Audi Concept C powerfully continues this legacy and marks the brand’s bold step into a new era of clarity.

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Powerful, connected, versatile: the new Audi Q3 is a confident all-rounder in the compact segment – ready for any everyday challenge. With intelligent driver assistance systems, lighting technology from the full-size class, and a striking design, the Q3 brings premium standards to the road. A journey through the breathtaking beauty of Scotland reveals just how much character it truly holds.

Scotland, Glasgow. Where the River Kelvin flows into the mighty Clyde, stands the Riverside Museum – an architectural masterpiece that combines movement and history. This is the spot where our road trip begins with a special companion: the new Audi Q3.

Its design? Expressive, dynamic, and emotional, with an exciting interplay of sweeping curves and precise lines. From the Riverside Museum, we start our drive into the Scottish Highlands. But first we have to navigate the quirks of a big city that has not always adapted to the demands of modern traffic. In the process, we get to know the new Audi Q3 in all its facets – and how it can support us while driving.

Digital companion for every day

We get settled into the sporty, elegant seats and immerse ourselves in Glasgow’s urban flair. After just a few minutes, it becomes clear that the new Audi Q3 is much more than a means of transportation – it is a digital companion for everyday life.

During a stop in the historic city center, whose roots date back to the 6th century, the park assist plus shows what it can do. It maneuvers the vehicle into even the tightest of spaces with impressive precision. Supported by several ultrasonic sensors and high-resolution cameras, the system recognizes its surroundings in real time and provides clear visual and acoustic feedback – a real advantage when parking in the narrow streets of Scotland’s largest city.

Back on the road, the traffic sign recognition system helps the driver keep an overview of things. For example, speed limits and construction zones are reliably detected and projected directly onto the head-up display – this is particularly helpful for those unfamiliar with the area while driving in dense city traffic.

Even narrow cul-de-sacs pose no problem for the new Audi Q3. The reverse assistant remembers the last 50 meters of the route and steers the vehicle backwards on its own – confidently, safely, and stress-free.

Voice-activated infotainment and climate control

We leave Glasgow behind, and the route takes us west on the M8 – with the Highlands as our destination. We soon turn off towards the location of an iconic scene from James Bond 007: Skyfall, whichhas thrilled millions of moviegoers.

On the three-lane highway, adaptive cruise assist plus takes over: it accelerates, brakes, maintains our lane and speed – thus creating a relaxed, comfortable driving experience. It even assists with lane changes.

While the system takes the pressure off us, we can use the adaptive voice assistant, the Audi assistant. With just a few words, we can adjust the climate control, operate the infotainment system, and, if we like, get information along the route. “Where’s the nearest gas station?” – a short question, a quick answer. The Audi assistant suggests a route, we take it, and we’re ready for the next stage of our trip.

We leave the M8 and join the M898, cross the Clyde, and finally follow the A82, one of the most impressive routes in northern Scotland. The road winds through breathtaking landscapes, past lakes, mountains, and endless expanses.

Despite some faded lane markings, the adaptive cruise assist keeps us safely on course. The adaptive suspension with damper control shows its true brilliance in the many bends: it reacts at lightning speed to changing road conditions, adjusting the damping in a fraction of a second and covering a wide spread between comfort and dynamics. The result: smooth cruising over uneven asphalt and precise handling in tight corners.

Lighting technology debut in the compact segment

We follow the A82 for around two and a half hours before turning onto an inconspicuous side road in the afternoon. It takes us along the River Etive – and straight to a place that made movie history: here, amidst the rugged beauty of the picturesque Glen Etive valley, James Bond once confronted his past. The waterfall that rushes into the depths there is not only a natural wonder, but is also one of the most impressive backdrops from Skyfall.

After our detour into the world of 007, we make our way back to Glasgow. The sun slowly disappears behind the mountains, fog rolls in, and dusk bathes the Highlands in a mystical light – perfect conditions to experience the impressive lighting technology of the new Audi Q3.

While the digital daytime running lights with 23 segments per side and individually selectable light signatures attracted attention on our outward journey, the digital Matrix LED lights now take center stage in the dark. The new micro-LED module is a novelty in the compact segment; it is being used for the first time in the Q3.

Each of the headlights contains 25,600 micro-LEDs across a width of just 13 millimeters. Each individual LED measures just 40 micrometers – about half the thickness of a human hair. This results in exceptionally precise and high-contrast illumination of the lane, even in adverse weather conditions.

A quick stop, one last look back: the OLED rear lights of the new Audi Q3 make a strong visual statement with their continuous LED light strip and illuminated rings. Back on the highway, two more exciting headlight features spring into action: firstly, the lane light, which illuminates our own lane and precisely lights up both lanes when we change lanes. Secondly, the orientation light, which always shows us where we are within our own lane. Together these functions not only increase safety but also look impressive from both the driver’s and passenger’s seat.

And impressive it was, this short but beautiful trip through Glasgow and the Scottish Highlands in the new Audi Q3.

Article source: www.audi-mediacenter.com